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2019-03-15 阅读次数:498

      The FIFA World Cup is still fierce. Repeatedly “cold out” is the biggest attraction of this World Cup. For me, in addition to the wonderful duel on the green field, the Big LED Display of outdoor advertising on the field is also very attractive, especially one of the modern advertising: the LED screens open on a “Truck” , suction eye force Max.

Outdoor LED Big Screen "FIFA World Cup", Which One Do You Like?     Recent years, with the advancement of technology and the support of policies, the outdoor advertising large-screen market has continued to develop, and both the project quality and the utilization rate have greatly increased. Especially with the market creativity and the use of new technologies and new products, such as the use of digital  big led display, creative special-shaped advertisement screens, interactive LED screens and other products in the outdoor advertising market, the outdoor LED screen are infinitely bright. vitality. I believe that if the Outdoor LED Big Screen market is also organized to host a “World Cup” competition will be brilliant.

       I. Landmark LED creative screen

       This large-scale surface LED display itself has inherent geographical advantages, and once the integration of better creative or design, will be able to better play the role of surface outdoor advertising screen. At the same time, in the context of multi-culturalism, outdoor LED large-scale landmarks should also bring their own unique personality, giving them the meaning of “landmarks” and “landscapes,” and even becoming a symbol of the city.

Such as Chicago’s Crown Fountain landmark ad, both sides of the 15-meter-high LED wall display, can display a digital image of the internal face. These people sometimes smile and sometimes they “splash” outwards. This interweaving of traditional and modern art illustrates the success of this project.

      Second, blend with the landscape shaped screen

       The large outdoor screen bears both the functions of the city and the needs of many aspects of communication. Recently, as the city rectification process progresses as quickly as possible, many  big led display that are detrimental to the overall image of the city have been forcibly removed. Although the current large-scale application of outdoor grille screens and transparent screens has revived the LED display screen, they still want to If outdoor LED large screens really get through difficulties, there are better directions.

     Third, digital LED outdoor screen

        Nowadays, for large screens for outdoor advertising, improving the utilization rate is the top priority. How can the outdoor LED screen be effective and prove effective? Let the data speak. Smart digital Outdoor LED Big Screen can achieve this very well. Through the cloud or background analysis of the audience’s attention and interest content composition data to do accurate delivery for the customer, or more sophisticated LED large-screen time-sharing, combined with complex and exquisite labels and price algorithm, brand wants to buy what time advertising , Buy a few seconds or even one second of advertising can be, you can also trigger specific advertising screen based on specific data.

      Fourth, interactive LED outdoor screen

       The use of new technologies makes outdoor advertising more interesting and efficient. With the emergence of a series of cool technologies, such as facial recognition, 3D, infrared sensors, AR, mobile phone control screen, holographic projection, and LED large screen integration, outdoor advertising market has also benefited greatly, many companies have begun to apply these technologies To outdoor advertising marketing case. As the industry has more and more confidence in new technologies and the cost has dropped, outdoor LED screen market is expected to further advance.

       With the increasing diversity of outdoor big led display games, LED screen companies must also accelerate the innovative enthusiasm of technology and products in order to further optimize and expand their product “team” to better serve outdoor LED Display.


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